Long ago, in a faraway place, a writer wrote. He wrote and wrote, and when he was done with his book, a kindly agent sold it to a generous publisher, who printed thousands of copies and publicized the book so the people would know about it and purchase this wonderful work.
That fairy tale was then. This is now: http://www.newyorker.com/humor/2009/10/19/091019sh_shouts_weiner
The article is funny, but it’s also largely true. Today writers, especially new writers, are expected to handle the majority of their publicity efforts, even before they’ve been published. Personally, I spend two or more hours a day either blogging, commenting on others’ blogs (which theoretically increases traffic to my blog), working on book reviews to get my name out in the field, or other possibly platform-building efforts.
Unfortunately I’m one of those people who has to get the little tasks out of the way before I work on the big project (my latest novel), so I sometimes find the day is too far gone to get into the mood to write. Clearly, I need to reprioritize. I’m trying to learn to blog at night to clear the day for the creativity I need to write well. That didn’t happen today.
I can hardly wait until I get a book deal—I’ll be so busy publicizing, I may never write again!